51st Annual Real Estate Journalism Conference

Denver, Colorado - June 14-17, 2017 - Brown Palace Hotel

Click HERE to download the 2017 Denver Spring Conference Registration Form – Note as of May 23,  pre-registration is still available until June 7, but the time to be included in the pre-registrants section of the program book has passed.  (Scroll down to see the conference schedule, where to mail packages, and for more information on NAREE University and NAREE's Meet the Press.)


If the Brown Palace is full, please consider the HOLIDAY INN EXPRESS.  NAREE's general session meeting space in the Grand Ballroom is directly below the Holiday Inn Express. So if you stay at the Holiday Inn Express you will take the elevator down to the second floor and be right there every morning.  The Brown Palace hotel rooms are a little further away -- across the skybridge.

Reserve a room at the newly renovated Holiday Inn Express which is located in the same building as NAREE's general session meeting space.

NAREE's discounted rate is $139 until June 2  --  all nights of the week still available.  

(Note on May 23, NAREE opened its block of Holiday Inn Express rooms to those speakers and Industry Associate Members who were not able to book at the Brown Palace because the BP is sold out on some nights.) 

Holiday Inn In-House will be 303-296-0400

Holiday Inn Express Express Reservations: (800) 315-2621

Holiday Inn Online Reservations


Journalists, Speakers and Paid 2017 NAREE Industry Associate Members -- Reserve at either hotel:

Reserve a room at the historic Brown Palace Hotel located across the SkyBridge from NAREE's General Sessions.

NAREE’s discounted rate is $199 until June  -- many nights of the week are already sold out.

Brown Palace In-House Reservations: (303) 297-3111

Marriott: (800) 627-7468

Book your group rate for NAREE 51st Annual Real Estate Conference

Marriott Online Reservations


Important information for All Conferees:
To attend the NAREE Conference in Denver everyone must complete these three steps:
1. Pay your 2017 dues (if you haven’t already).
2. Register with NAREE for the 2017 Denver Conference using the printable pdf. link available  at the top of this page.
3. Reserve your Hotel in the NAREE room block at either the Brown Palace or Holiday Inn Express -- both hotels are now available to journalists, industry associates and speakers (as of May 23). 

If you  cannot get a hotel room in the NAREE block, contact NAREE so we can help:  561-391-1983 (voice or text) or  nareeprograms@gmail.com.  

Please let us know that you’re staying with friends or family.

The Brown Palace Hotel and Spa offers pure artesian water from its own well and six unique restaurants and bars.

Mail packages to:
Name of Hotel Guest
c/o NAREE Meeting June 14-17
Brown Palace Hotel & Spa
321 17th Street, Denver, Colorado, 80202, USA
303-297-3111 (or your own cell)

NAREE Denver Conference Tentative Agenda as of 5/25/17

Check for Agenda Updates Weekly here on www.naree.org • Schedule subject to change

Green Room -- Speaker Ready Room -- Highlands Room - 2nd floor Brown Palace side

Cyber Cafe Press Room  -- LoDo Room - 2nd floor Brown Palace side

Zen Tea - Quiet Press Room -- Laimer Square Room - 2nd floor Brown Palace side

Media Studio (Broadcast)  Georgetown-Silverplume Room - 2nd floor Brown Palace side

Wednesday • June 14 (All sessions in the Grand Balloom - 2nd floor, Holiday Inn Express side)

 8:30 AM  Registration and Meet the Press Sign-up -- Grand Ballroom Foyer 

 8:30 AM  Welcome Breakfast & NAREE University: Merging Data and Narrative  

 9:15 AM   Top 10 Issues Facing Real Estate -- Scott Muldavin, CRE Chairman -- Introduction: NAREE President Michelle Jarboe, The Plain Dealer

 9:50 AM   Rocky Mountain Journalists on Real Estate -- Moderator: Conference NAREE Conference Regional Advisor Emily Rusch, Denver Post

10:40 AM  Hotels Are Hot 

11:30 AM  Douglas Yearley, CEO, Toll Brothers -- Introduction: NAREE Board Chairman Steve Brown, Dallas Morning News

NOON       NAREE University Lunch: Podcasts - Grand Ballroom Foyer 

 1:05 PM    State of the Nations' Housing Report -- Dr. Chris Herbert, Joint Center for Housing Studies, Harvard University -- Introduction: NAREE Vice President Dion Haynes, Washington Post

 1:40 PM    The New Landlords: Single-Family Investment Explosion

 2:40 PM    Retail Armageddon: Threats & Opportunities  

 3:35 PM     A Green Vision: Ron Jones and Sara Gutterman, founders, Green Builder Magazine

 4:10 PM     Virtual Realty

 5:00 PM     Opening Reception -- Grand Ballroom Foyer 

 6:05 to 8:00 NAREE Tour: LoDo & Union Station: Transit-Oriented Reception & Remarks - Meet outside the Brown Palace at 6:05 PM.  Head down Tremont Place and take the 

Free MallRide on 16th Street and get off at the Union Station stop and head to Continuum Partners HQ  1881 16th Street 5th Floor.

 9:00 PM to 10:30 PM President's Suite (Ask at NAREE's registration desk or Call 561-391-1983 for room number)


Thursday • June 15 (All sessions in the Grand Ballroom)

 8:00 AM Registration and Meet the Press Sign-up -- Grand Ballroom Foyer

 8:00 AM   NAREE University Breakfast: Freelancer Inc.

 8:55 AM   Sustainable Structures & Healthy Buildings

 9:45 AM   Timing the Market

10:20 AM   2020 Vision: Future Home Building Trends

11:15 AM   Global Economic Outlook -- Kevin Thorpe, Global Chief Economist Chushman & Wakefield -- Introduction: Neil Callanan, Bloomberg News

11:55 AM  NAREE University Lunch: New Media Species

 1:05 PM   Disruptive Technology: Home Buying in the New World Order

 2:05 PM   NAREE's Vacation Homes & Resorts Symposium

 3:05 PM   Designing Quality Mixed-Use Projects

 4:10 PM   The Housing Shortage

 5:00 PM to 6:00 PM Throwback Thursday Reception - Meet NAREE Party Bus Convoy outside the Brown Palace at 6:05 PM. 

 6:05 to 8:00  NAREE Tour: All Aboard the NAREE Party Bus Convoy to RiNo

 9:00 PM to 10:30 PM President's Suite  (Ask at NAREE's registration desk or Call 561-391-1983 for room number)


Friday • June 16 (All sessions in the Grand Ballroom unless indicated below)

 8:00 AM Registration and Meet the Press Sign-up - Grand Ballroom Foyer

 8:00 AM NAREE University Breakfast: Enhancing Your Brand

 8:55 AM Mission Possible: Affordable Housing in America

 9:50 AM The Apartment of the Future

10:40 AM Mid-Year Economic Forecast

NOON      NAREE's Robert Bruss Real Estate Book Awards Luncheon - Award Presentation: NAREE President Michelle Jarboe, The Plain Dealer;  Remarks: NAREE Past President Daniel Taub, Bloomberg News -- Luncheon in the Central City/Cripple Creek Room snd floor, Brown Palace side

1:15 PM   The Virtual Mortgage -- Dominick Marchetti, CTO loanDepot -- Moderator: NAREE Board Member Beth DeCarbo, Wall Street Journal

1:50 PM    Cannabusiness: Marijuana and Real Estate 

2:40 PM    Green Luxury Homes

3:45 PM    NAREE’s Meet the Press --Ellyington's Restaurant, first floor Brown Palace Side  -- MTP Chair: NAREE Past President Sue Doerfler

6:15 PM    Journalists Red Carpet Reception & Photo Fest (Journalists only) -  The Brown Palace Club, 2nd floor Brown Palace side

7:00 PM  to 9:00 PM  67th Annual NAREE Journalism Competition Awards Presentation and Reception -- Award Presentation NAREE President Michelle Jarboe, The Plain Dealer and NAREE Vice President Dion Haynes, Washington Post -- Grand Ball Room, second floor, Holiday Inn Express Side 


Saturday • June 17 (Both sessions: Grand Ball Room, second floor, Holiday Inn Express Side) 

 8:30 AM    NAREE University Breakfast: Saturday Morning Review - The Anatomy of Award-Winning Stories -- NAREE Treasurer Jason Hidalgo, Reno Gazette-Journal

 9:30 AM    General Membership Meeting -- NAREE President Michelle Jarboe, The Plain Dealer

10:00 AM   Conference Ends


NAREE University: The Denver Curriculum

By Dion Haynes, Washington Post and NAREE Vice President 

Wednesday, June 14

8:30 a.m. Merging Data and Narrative: This panel promises to give journalists the tools to capture readers with a narrative thread and drive home a stor y’s impor tance with numbers. The two elements – storytelling and data – are little without each other and veteran panelists will guide the audience in both basic data techniques while also helping attendees find the voice that’s more necessary than ever to reach readers.

The panel will be moderated by Mary Shanklin, senior reporter on the commercial real estate beat at the Orlando Sentinel who has won dozens of local, state and national journalism awards. Panelists include Sandra Fish, an independent data journalist primarily specializing in politics for New Mexico In Depth who’s also done work for Colorado Public Radio, Al Jazeera America and others; Tina Griego, managing editor of The Colorado Independ- ent who previously worked for the Rocky Mountain News, Los Angeles Times and The Washington Post and Phillip Molnar, San Diego Union-Tribune.


Noon Podcast Demystified: The panel will look at the rapidly expanding world of podcasts. You’ll learn how to create your own programming on this platform which has exploded in the past two years following the “Serial” podcast and is becoming the tool of choice by journalists and media outlets.

The panel will be moderated by Robyn A. Friedman, a Florida- based writer who freelances for The Wall Street Journal and who has practiced real estate law. Panelists include Nancy Sarnoff, real estate reporter and blogger at the Houston Chronicle; Joshua Dorkin, founder and CEO of Bigger Pockets; and Todd LaBorwit, a Washington, D.C.-area mortgage broker who has hosted a real estate podcast.


Thursday, June 15

8:00 a.m. Freelancer Inc.: The panel will look at how to organize your freelance business whether you’re doing it full-time or on the side. You’ll learn how to pitch stories to get more work, juggle assignments for multiple media outlets, organize your billing and tax operations and sustain your business year after year in good and bad markets.

The session will be moderated by Carisa Crawford Chappell, a freelance real estate writer for The Washington Post. Panelists include Ronda Kaysen, freelance writer for the New York Times; Marcie Geffner, who has written for The Washington Post, Los Angeles Times, Chicago Sun-Times and Las Vegas Review Journal; Harvey Jacobs, a real estate lawyer and freelance columnist for The Washington Post and Suzann Silverman, Editorial Director: Commercial Property Executive and Multi-Housing News.


11:55 a.m. New Media Species: The panel focuses on new real estate publications, online ventures, new trends in news packaging and entrepreneurship by journalists. With changes and cutbacks in the news industry, many journalists have left tradi- tional media outlets for new online publications. The panel will offer a primer on the new media landscape.

The session will be moderated by Ralph Bivins, founding editor of Realty News Report. Panelists include Alicia Wallace, who covers national marijuana policy and business at The Cannabist; Lorraine Woellert, housing reporter at Politico and Catie Dixon, managing editor at Bisnow.


Friday, June 16

8 a.m. The panel will look at how to use social media and other tools to raise the profile of your work and yourself. You’ll learn how to expand your audience and parlay your real estate expertise into TV and radio appearances, syndication and books.

The panel will be moderated by NAREE past president Ellen James Martin, a nationally syndicated columnist with Universal Press Syndicate. Panelists include Ilyce Glink, former TV reporter and writer of the syndicated Real Estate Matters column; Daniel DiClerico, digital content producer and spokesman at HomeAdvisor, former investigative reporter at Consumer Reports and author of “The Just Right Home;” and Michele Lerner, regular contributor to The Washington Post, Bankrate.com, Urban Land magazine and author of “Homebuying: Tough Times, First Time, Any Time.”


Saturday, June 17

8:30 a.m. Saturday Morning Review: The Anatomy of Award-Winning Stories. Winners from Friday night’s NAREE’s 67th Annual Real Estate Journalism Awards program discuss their work. Moderator: NAREE Board Member Jason Hidalgo, Reno Gazette-Journal. Hidalgo, a former Fulbright scholar, has won numerous NAREE awards, including Best Investigative Report. Other panelists TBA.





Brown Palace Hotel in Denver, CO


NAREE’s Meet the Press in Denver

By Sue Doerfler

NAREE Past President Meet the Press Chair

Where can reporters and editors get 10 to 20 potential story ideas in an hour? Where can publicists pitch their story ideas in person to a wide variety of publications in a short period of time? Where can columnists and freelancers consult with editors about their columns or learn more about what publications need in the way of information? Where can authors go to tell the media about their books?

NAREE’s Meet the Press

The event, now in its 21st year, is a fun, fast-paced and informative opportunity for both Journalist and Industry members from around the country to meet at one time, under one roof. During this year’s event, which is slated for Friday, June 16, conference registrants can sign up for a series of 3-minute, one-on-one interviews with dozens of journalists who are participating. Sign-up sheets will be in the registration area the first three days of the conference.


         Tips for public relations professionals:

  • Before you sign up for an appointment, do your homework. Make sure it’s a good match. Get to know the media outlet and the work of the individual by checking online ahead of time.

  • Show off your new products, clients and projects to editors, writers and columnists.

  • Hand out flash drives filled with the information. These are lighter and less bulky than press kits for journalists to carry back home.

  • Check the registration sheets occasionally. Sometimes appointments are changed or canceled and you may be able to sign up for an unexpected opening. 

    Tips for journalists:

  • Come to Meet the Press at least 10 minutes early and find the table with your name on it.

  • Bring your laptop to show off your digital publication.

  • Don’t forget a stack of business cards, too.

    Tips for everyone:

      • Be sure to have fun. Meet the Press is a great way to meet other NAREE members.